The Fathom Blog

Fathom joins The Access Group

Introducing Fathom's new Google Sheets integration

We explain how Fathom’s benchmarking analysis enables you to compare the performance of multiple businesses (or business units) in a single view, across

Regular management reporting is essential during challenging times. We explain why and list what you can be included in management reports to improve communication.

We explain why forward projection trend charts and forward projection P&L statements (Income Statement) are useful in an economic slowdown.

Fathom's Breakeven chart is critical for assessing profitability. See how to review the impact of different revenue scenarios & adjust overheads to preserve breakeven or minimise losses.

Understand why it's important to stay on top of your KPIs and metrics. We suggest 20 KPIs that are important to track in difficult times and explain why.

The direction, strength, and duration of a trend can help you visually identify changes and patterns in business performance. We discuss some key trend charts and the questions that they answer.

Brailsford's belief was that lots of small gains would lead to a significant overall performance improvement. This same philosophy can be applied to any business and the Goalseek tool in Fathom helps to identify the strategies to achieve these gains.